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As a small business owner, are you wondering just how important “content” really is to your online presence?
It’s already a proven fact that publishing various types of online content across the web will drive a large amount of new visitors to your site, increase conversions, and help build brand awareness. Without it, you’re simply turning a blind eye to highly-valuable prospects.
And what about the content that is ON your website?
The WRONG content will drive potential customers away, provide zero results, and potentially damage your reputation.
So just how important is an effective content marketing strategy for your business?
The number one goal of any business today is to rank highly in search engine results. Why? Because consumers aren’t going to waste their time browsing through page after page of results until they find you.
There are many things that determine your rankings, but valuable, top quality content is a MAJOR factor.
Take Google for example. When ranking sites, the search engine gives more juice to websites that provide value to the consumer. It looks at the site’s content to establish whether it reads well, or is simply full of fluff. It also looks at whether or not the site is providing the information that searchers are looking for. Furthermore, it looks to see how frequently your website content is updated – the more, the better.
Google also looks at how many other pages visitors look at (the more the better) and how long each visitor is on a page (the longer the better – this is why video is so hot).
So if you want potential customers to find your business online, your content strategy needs to be complete and consistent.
When you need content that REALLY delivers, SoMoLo Marketing can get the job done. With a strong team of content creation and marketing experts, you can be sure that your content needs are in the right hands.
We pride ourselves on providing exemplary service and always keep our clients’ needs in mind.
Although we work with larger, global businesses, we also specialize in helping “local” small businesses boost their content marketing efforts.
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Contact us now for your FREE initial consultation so we can explain exactly what we can do for you!Contact Us
SoMoLo Marketing has been creating high quality, engaging content for 20+ years. We specialize in supplying content to local businesses looking to establish a more dominant online presence.
When it comes to a solid online presence, content is now the foundation. It has the power to give you an edge over your competitors and send more customers through your doors.
However, there are a lot of things that could go wrong when it comes to content creation. The first one being that you neglect it all together due to the amount of time and effort it takes to do it effectively.
We don’t just create content; we are dedicated to helping you use content to get in front of the RIGHT audience so you can get the exposure your company deserves.
As Content Marketing experts, our goal is to supply you with the type of content that pulls in leads on auto-pilot while you focus on running your business.
Our content is perfect for getting more traffic to your website AND converting that traffic into SALES.
Contact us today to receive a free quote and find out how we can help with your content creation and marketing needs!Contact Us